Today, consumers are bombarded with various forms of brand messaging. To have a competitive advantage, marketers must create… • Read More »
With the start of the NBA playoffs recently and the closing stages of the EPL (English Premier League… • Read More »
Supply and Demand: The Secondary Ticket Market
The secondary ticket market has become a very popular platform for fans wishing to buy and sell tickets. For those of you not familiar with the secondary market, it is an online ticket exchange between fans, schools/organizations, brokers, etc. Most tickets available on the secondary market have been purchased originally from a primary market, like [...]
College Football: A Return to Ireland?
College Football is big business. It has one of the most loyal and passionate fan bases of any sport, and is a marketer’s dream. College football, while extremely popular in the US, hasn’t so far looked to make the leap into the European market as yet, and in particular Ireland with its close held ties [...]
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Preston McClellan commented on the post, Lack of Sports Business Recruitment 6 days, 9 hours ago
I think one of the main reasons you don’t see this with sports is because of how competitive the industry is. Sports organizations don’t really need to recruit. The talent generally finds the organization. Let’s […]
Alex Feczko commented on the post, Lack of Sports Business Recruitment 6 days, 10 hours ago
You bring up a great point Brian. I’ve noticed that most students that I’ve talked to have a general idea what they want to do in Sports, but aren’t very specific. Do you think it’s better for students to try and […]
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